About the Near Initiative
The initiative “NEAR- New Education Approaches for Road Safety” is supported by 4 organisations from 4 countries to strengthen young people’s approaches to road safety in order to prevent deaths and injuries caused by road crashes. Our vision is zero deaths and injuries on our roads through involvement of youth and invisible road crash victims. Our major objective is to promote safe mobility for young people, to improve their attitudes, habits and behaviour in traffic and to provide psychological support to survivors of traffic collisions and young people who have lost someone close in road crashes. Among young people we identify those who have experienced collisions and, together with other young people we develop preventive, supportive and educational models aimed at improving road safety and supporting invisible victims.
The NEAR initiative is co-funded by the European Union.
The national Campaigns
Pilot Austria
In Austria, the company VISION5 will test and launch a road safety awareness campaign in which relatives of road accident victims go as mentors to schools to encourage young people to change their behaviour in traffic reality.
Pilot Bosnia
In Bosnia and Herzegovina, the association C.E.Z.A.R. will educate volunteers about road safety through various workshops and online campaigns.
Pilot Serbia
AktivNS will implement in Novi Sad and beyond in Serbia a series of activities for high school students and students as simulations of traffic accidents, field actions and road safety preventive workshops.
News
The NEAR final brochure is out now!
The NEAR final brochure "Insights & Results" is now available in English. Learn more about the testing and successful implementation of new road safety approaches in Austria, Bosnia & Herzegovina, Serbia and Slovenia in order to achieve Vision Zero. Moreover you can find all outputs and key results in this compendium, that is available in the library. https://near-campaign.eu/library/detail/near-final-brochure-insights-results